well...maybe not till a smoker has to tell someone themselves do they realize it is. One form of effective communication is to hit the emotions. A communication that is not only creative, but powerful. I hope you will think about this advertisement the next time you feel like picking up a cigarette! :)
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2 comments:
Yeah, I'v seen this ad - how great is it, such a good marketing idea.
Certainly...
Mark de Zabaleta
Happy 2013 !
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